NEW YORK -- Cable companies said Wednesday that they will offer Internet service for $9.95 per month to homes with children that are eligible for free school lunches.
The offer will start next summer and is part of an initiative the Federal Communications Commission cobbled together to get more U.S. homes connected to broadband.
One third, or about 35 million homes, don't have broadband. That affects people's ability to educate themselves and find and apply for jobs, FCC Chairman Julius Genachowski said.
"The broadband adoption gap in the U.S. is very large, and the costs of digital exclusion are high and getting higher," Genachowski said.
The initiative, called Connect-to-Compete, also includes Microsoft, which pledges to sell PCs with its Office software suite for $250 to low-income families. A firm called Redemtech is offering to sell refurbished computers for $150, including shipping.
For those who can't afford those prices, Morgan Stanley is pledging to develop a microfinance lending program for community-based financial institutions.
People are still signing up for broadband, but growth has slowed in recent years. For those who still haven't signed up, cost is a minor factor. Most say they're simply not interested or don't need it, according to a report by the Commerce Department based on Census Bureau data from last year.
To help address the lack of interest and computer skills, Best Buy, Microsoft and